Graphic Design

Foundations of Health / Branding

Foundations of Health offer courses and frameworks to companies to help their staff build a lifestyle of health and happiness with simple, short and habit forming exercises.

Allison approached me needing help designing a logo for her new business that would help promote her as a contemporary company in a predominantly corporate environment.

For me this meant emphasising the fact that a healthy lifestyle and body is a journey, and that Foundations of Health were there to help people find a path/route that works the best for them, in any and all situations that they might find themselves in.

The journey is shown by the path connecting the "F" & "H" of the companies name, giving a clear message that both are connected, and without one, you couldn't have the other.

My / Work